Small Business -Go Global

Jeff Cornwall writes in his blog about a new survey released by UPS. It found that most of America’s small and mid-sized businesses have failed to explore the significant growth opportunities offered by an increasingly global economy; 67% of the nation’s SMBs are still relying solely on the U.S. economy. The percentage of the exporters, the ones I am targeting in this post, is even lower. While some people will be surprised by the low number, I am actually not… Going global is risky and scary so one can understand why it should be the last thing on SMB owners’ minds.

Nevertheless, going global can be a very smart move. You expand your market potential, immune your business from local recessions and diversify your risk. It is also fun, and you will learn a bunch. Continue reading “Small Business -Go Global”

Small Business -Go Global

The Final Type of SMB: The Subsidiary of a Large Enterprise

 

Last week I attempted to further segment the SMB market. It turned out to be my most popular post, so I guess the topic is of some interest to the public… A clever comment made by my friend Philip Lay reminded me of one type of SMB company I forgot: the subsidiary—a company for which a majority of the voting stock is owned by another company.

For many businesses, selling to subsidiaries of large enterprises is the ultimate prize, the golden trophy. See how proud Microsoft is, as one example… There are several reasons for this desire: Continue reading “The Final Type of SMB: The Subsidiary of a Large Enterprise”

The Final Type of SMB: The Subsidiary of a Large Enterprise